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Interactive Print Media

Print as we know it continues to morph into a medium that enhances the “not so new” digital marketing and content enriched environments many of us are immersed in. Whether Business-to-Business or Business-to-Consumer, it’s clear that Print has a roll in communicating value, creating a more interactive experience and ultimately supporting the sale, adoption and loyalty so many brands, companies and services seek in today’s global, competitive space.

To continue to thrive as a manufacturer of Print and / or to expand it’s value as part of a larger marketing sale, it’s imperative visual communication firms of today understand the interaction of these mediums and how to maximize their potential for current and future clients. Although daunting at times, awareness, education and taking calculated risks to integrate additional tools into your business will yield the greatest return today and tomorrow.

We will continue to populate this section with relevant RSS feeds, links to white papers, online learning, PPI partner information and other tools relevant to taking your business in PRINT the direction it needs to go to play and be profitable in the future!

4/26/2017 - The author of 'The Fault in Our Stars' explains Pokémon perfectly
John Green has a way with wordsObviously. He only wrote The Fault in Our Stars, nbd. Here, Green describes his discovery of Pokémon. His son Henry is obsessed, so Green shares — in his own, hilarious words — what the fiction and the phenomenon are all about... as he understands it. Pokémon is weird, especially when it's filtered through the lens of someone who only understands it as a spectator. This is some good internet right here. Read more... More about John Green, Pokemon, Gaming, Entertainment, and Entertainment view more…
Source: Mashable

4/26/2017 - A pizza shop put 101 cheeses on a pie, changing pizza for all of us forever
If you're going to put cheese on a pizza, why stop at one? Why, indeed?  A pizza place in Portland, Oregon, took this pizza-stential question very seriously, deciding they had nothing to lose by totally just going for it. So, as part of an annual Portland celebration of pizza, Scottie's Pizza Parlor created a pie using 101 cheeses. SEE ALSO: Someone made a pizza with peas and mayo and the internet collectively barfed The pie is called the Centouno Formaggio, and, according to Scottie Pizza Parlor's website, it was inspired by the 99-cheese pizza from the movie Teenage Mutant Ninja Turtles. In fact, Australian pizzamaker Johnny di Francesco did create a 99-cheese pizza in real life to prove it could be done. But Scottie's Pizza Parlor wanted to do one (or, actually two) better. Read more...More about Portland, Oregon, World Record, Cheese, and Pizza view more…
Source: Mashable

4/26/2017 - Chubby beaver stuck in iron fence rescued by soapy hands
We've all packed on the pounds during winter hibernation, and are trying to get our bods in check before shorts season.  Some of us are getting a late start on doing just that — one of us being this poor beaver in Hamilton, Ontario, who thought he could make it through a wrought-iron fence unscathed, but misjudged the situation a bit and got himself into an embarrassing ordeal.  A fat Hamilton beaver that got stuck in a fence has been freed by the soapy hands of a quick-thinking animal services worker #zoornalism pic.twitter.com/IkSYz3t2Dc — Liam Casey (@liamdevlincasey) April 26, 2017 SEE ALSO: Adorable cat does trust falls right into our hearts Read more...More about Soap, Stuck, Fence, Beaver, and Canada view more…
Source: Mashable

4/26/2017 - Fans just got a big clue that '13 Reasons Why' Season 2 is happening
Nearly a month after its release, Netflix's 13 Reasons Why hasn't lost steam, with an ongoing conversation about adolescence, mental health, and bullying, and some of the most strong and salient social media reactions for any show. Netflix will probably announce Season 2 any day now, and there's a mounting pile of evidence. SEE ALSO: '13 Reasons Why' will probably get a second season, and that's a terrible idea As of Tuesday, the actor Ross Butler was "unavailable" for Season 2 of Riverdale and will be recast as Archie's nemesis Reggie. Is his schedule being held for more 13 Reasons Why? "I do have a project right now — I can’t talk too much about it," Butler told Mashable in a phone interview in April. While he did mention that he's looking forward to working in film, the fact that he can't talk about his next project means it's going to be buzzy. Read more...More about 13 Reasons Why, Netflix, Television, Entertainment, and Entertainment view more…
Source: Mashable

4/26/2017 - Stock trading app Robinhood raises $110 million to become the latest unicorn
Zero-fee stock trading app Robinhood is getting a boost from its own investors. The financial tech company announced Wednesday that it had raised $110 million at a $1.3 billion valuation, making it Silicon Valley's latest unicorn — the industry term for a startup worth at least $1 billion.  SEE ALSO: Buy!...Sell!...Without fees: Robinhood app caters to investment newbies Robinhood's latest funding round was led by Russian billionaire Yuri Milner's fund DST Global and included Joshua Kushner's Thrive Capital. The app launched in late 2014, forgoing the transaction fees charged by more established brokerage platforms like Etrade and Charles Schwab, and billing itself as a way for everyday people to gain access to the financial services industry. Read more...More about Robinhood and Business view more…
Source: Mashable

4/26/2017 - Neri Oxman’s new robot 3D prints a building in under 14 hours
In a research article published today by Science Robotics, work by Massachusetts Institute of Technology’s (MIT’s) Mediated Matter lab in Cambridge describes a 3D printing ... view more…
Source: 3D Printing Industry

4/26/2017 - Adobe & Google’s Latest: Source Han Serif
Adobe is always creating the unbelievable. One of their more recent projects is the largest open source typeface on the market: Source Han Serif. The post Adobe & Google’s Latest: Source Han Serif appeared first on HOW Design. view more…
Source: How Design

4/26/2017 - Metal distributor Kloeckner invests in German large-scale 3D printers BigRep
German steel and metal distributor company Kloeckner has announced a multi-million investment in 3D printing company BigRep. Based in Berlin, BigRep are the creators of the ... view more…
Source: 3D Printing Industry

4/26/2017 - 3D Systems enters bioprinting agreement for solid-organs, starting with the lungs
3D Systems (NYSE:DDD) has announced plans to develop organs suitable for human transplant in a collaboration with United Therapeutics Corporation (NASDAQ: UTHR). The multi-year agreement will first ... view more…
Source: 3D Printing Industry

4/26/2017 - Singapore researchers evaluate durability of 4D printed parts
Researchers from Singapore have investigated the durability of 4D printed structures. 4D printing, opposed to 3D, is a term that relates to objects that can ... view more…
Source: 3D Printing Industry

4/26/2017 - 3D Printing Industry Awards – Personal 3D printer of the year (other)
The 1st Annual 3D Printing Industry Awards, are taking place on May 20th at the Chelsea Old Town Hall in London, UK. Voting for each of ... view more…
Source: 3D Printing Industry

4/26/2017 - Alina Wheeler: Branding and Bowie
More than a decade ago, Alina Wheeler wrote the definitive guidebook for the discipline of branding. She takes the stage at HOW Design Live to share her expertise — and her fascination with David Bowie. The post Alina Wheeler: Branding and Bowie appeared first on HOW Design. view more…
Source: How Design

4/25/2017 - Choosing the Right CMS
How do you choose and invest in the right CMS for your website? Emily Lewis and Lea Alcantara of Bright Umbrella discuss. The post Choosing the Right CMS appeared first on HOW Design. view more…
Source: How Design

4/24/2017 - The Medium Doesn’t Matter: Meng He on Learning New Design Disciplines
The medium doesn’t matter—just solve the problem. Meng He reflects on learning new design disciplines. The post The Medium Doesn’t Matter: Meng He on Learning New Design Disciplines appeared first on HOW Design. view more…
Source: How Design

4/23/2017 - Sustainable Poster Design Project Brings Life to Urban Spaces
One creative duo in Madrid is putting plants where street posters belong in a new project called Plants of Posters. The post Sustainable Poster Design Project Brings Life to Urban Spaces appeared first on HOW Design. view more…
Source: How Design

4/23/2017 - This Is The New Google Earth: Explained Here
So here it is. The new Google Earth. You’ve not got the whole world in your browser. Ready to explore. To get lost. Perhaps you can fly through landmarks around the world, and your favourite cities like London, Sydney and NYC in stunning 3D, then dive in to experience them first hand with Street View, [...] Related posts: Google Expeditions: Virtual Reality Field Trips Google Project Soli: The Future of UI Google: Beyond The Map (360 Experience) view more…
Source: Digital Buzz

4/14/2017 - Tempo: The Pregnancy Test For Men
Pregnancy tests reveal a very exciting, scary and emotional moment, but are almost always moments the woman spends alone. So BBDO Italy asked… What if there was an even more emotional way to find out you’re expecting a baby? Welcome to the world’s first pregnancy test for men, that gives women the opportunity to share [...] Related posts: KFC: The WiFi Test Campaign Dove “Real Beauty Beats” Campaign Defacing Abuse: A Guerrilla Campaign view more…
Source: Digital Buzz

4/10/2017 - Disney Parks: Pinterest Planning Pins
This case is a little old now, but posting it for the archives as it’s a great example of imagining experiences on Pinterest! When Walt Disney World wanted to help guests bring their dream vacation to life, they decided to turn Pinterest into an official Walt Disney World planning tool, one where would be guests [...] Related posts: Disney: Augmented Reality Colouring Books VertiGo: A Wall-Climbing Robot From Disney Old Spice: GPS Dream Runner Activation view more…
Source: Digital Buzz

4/8/2017 - FORD Launches The Smart Crib
Is this the world’s first smart-crib? Ford says so, and now babies can get to sleep sleep at home the same way they sleep in a car as the smart crib reproduces your car’s movements and sounds once you train it in your car via the connected app experience, on trips around town. The app [...] Related posts: Introducing Snapchat Spectacles: Smart Glasses Verizon: The Minecraft Smart Phone Project L’Oreal’s New Smart Hairbrush: Hair Coach view more…
Source: Digital Buzz

3/31/2017 - Amazon’s Launches “Petlexa” Skill For the Echo
Here we go. April 1st. And wasting no time was Amazon; Introducing the Petlexa skill for the Echo home device. The Petlexa feature allows dogs, cats, and other animals to communicate with Alexa just like you do (just watch!). The Petlexa feature gives pets the freedom to place orders from Amazon to help themselves and [...] Related posts: Facebook Launches World’s First Internet Drone Nikon Launches KeyMission 360 VR Camera PSY Launches New “DADDY” Viral Music Video view more…
Source: Digital Buzz

12/6/2016 - Invoca Taps Into IBM Watson
Invoca puts AI at the heart of its voice marketing strategy view more…
Source: Direct Marketing News

12/5/2016 - Amazon Is Opening a Grocery Store with No Checkout Lines
Amazon continues its expansion into retail with a grocery store that minimizes purchase friction. view more…
Source: Direct Marketing News

12/5/2016 - Growing Social Media Ad Spend Bad News for Newspapers
New predictions suggest social media and online video may present a threat to both print and digital newspaper offerings view more…
Source: Direct Marketing News

12/5/2016 - The MarTech Bubble Burst
Has the martech industry reached its tipping point? view more…
Source: Direct Marketing News

12/4/2016 - 4 Practical Steps to Align Email Marketing with the IoT
Email is a tested, reliable marketing channel. And it can be made to work with the Internet of Things view more…
Source: Direct Marketing News

2/10/2015 - Avoiding A Retweet Binge
By Rachael Wolensky Have you ever noticed when people you follow on Twitter go on a retweet binge? It can be annoying to seea business or individual’s interests taking over your news feed while you’re scrolling through Twitter. What if … Read the rest view more…
Source: Interactive Media

9/18/2014 - Insights on Switching, Centering, and Gestures for Touchscreens :: UXmatters
By Steven Hoober Published: September 2, 2014 “Touch devices are still fairly new. We’re still developing patterns for interactions and are just now beginning to understand how users understand and employ their touchscreen devices.” While I’ve discovered many things in … Read the rest view more…
Source: Interactive Media

7/21/2014 - Riding the Juggernaut That Left Print Behind – NYTimes.com
David Carr of the New York Times describes his struggle to keep up with reading printed publications in the era of instant news and information: Even if you aren’t one of those people worried about media consolidation — there are … Read the rest view more…
Source: Interactive Media

7/11/2014 - Email Design Reference and Resources
A portion of the CSS reset code used in the templates. by Phillip Simon, @quicmdirector Did you know that the email service MailChimp provides free tutorials and resources for creating HTML email messages? While some of the tutorials are about … Read the rest view more…
Source: Interactive Media

7/10/2014 - Coping with Shifts in Interactive Media Technology
Program Director Phillip Simon discusses adapting to change. Interactive Media Masters Program Director Phillip Simon analyzes how adaptable, inquisitive students can survive and stay engaged in the constantly shifting technology landscape, even a decade from now. This article is adapted … Read the rest view more…
Source: Interactive Media