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Interactive Print Media

Print as we know it continues to morph into a medium that enhances the “not so new” digital marketing and content enriched environments many of us are immersed in. Whether Business-to-Business or Business-to-Consumer, it’s clear that Print has a roll in communicating value, creating a more interactive experience and ultimately supporting the sale, adoption and loyalty so many brands, companies and services seek in today’s global, competitive space.

To continue to thrive as a manufacturer of Print and / or to expand it’s value as part of a larger marketing sale, it’s imperative visual communication firms of today understand the interaction of these mediums and how to maximize their potential for current and future clients. Although daunting at times, awareness, education and taking calculated risks to integrate additional tools into your business will yield the greatest return today and tomorrow.

We will continue to populate this section with relevant RSS feeds, links to white papers, online learning, PPI partner information and other tools relevant to taking your business in PRINT the direction it needs to go to play and be profitable in the future!

7/22/2017 - Teen Groot will steal every 'Avengers: Infinity War' scene he's in, just watch
You thought Baby Groot was a stone-cold scene thief? Just wait. There's so much to unpack from a second viewing of the Avengers: Infinity War footage that first played at D23 last and came out for an encore at Comic-Con on Saturday night, but there was one thing I utterly missed the first time that fully stood out the second: Teen Groot. We first met the brooding, game-obsessed teenaged Groot in one of the post-credits scenes from Guardians of the Galaxy: Vol. 2, when Peter Quill was giving him a fatherly talking-to, and he wan't having any of it. Well, he's barely aged at all by the time we get to Infinity War — and so settled into the background that I didn't see him the first time around. Read more...More about Movies, Disney, Marvel, Comic Con, and Movie Trailers view more…
Source: Mashable

7/22/2017 - 'Black Panther' just debuted some new footage at Comic-Con and it looks friggin' epic
Unlike his buddy Thor, Black Panther didn't release any new footage online during Marvel's Comic-Con panel. But luckily for you, we were in the room where it happens – and let's just say this thing looks friggin' epic.  Like, "worth standing in the Hall H line for" epic. SEE ALSO: T'Challa takes the throne in the first poster for Marvel's 'Black Panther' We were treated to both a longer clip and a trailer-style sizzle reel. The former looks, basically, like Marvel's take on James Bond. T'Challa (Chadwick Boseman), Okoye (Danai Gurira), and Nakia (Lupita Nyong'o) are all dressed to the nines as they enter a South Korean luxury casino that looks like something out of Skyfall.  Read more...More about Movies, Comic Con, Marvel Cinematic Universe, Black Panther, and Chadwick Boseman view more…
Source: Mashable

7/22/2017 - Jeff Goldblum is the Jeff Goldblum-iest in the 'Thor: Ragnarok' clip only Comic-Con got to see
The entire world got a new look at Thor: Ragnarok on Saturday, in the form of a brand-new trailer. But diehard fans in Comic-Con's Hall H got a big bonus: a never-before-seen clip. And, well, it sure looks like director Taika Waititi is having a lot of fun with this one, both in front of and behind the camera. SEE ALSO: The Rock can't wait to meet Elizabeth Warren, who is apparently a huge 'Ballers' fan The Thor: Ragnarok Comic-Con clip opens with Thor coming to, only to discover he's shackled to some kind of fancy chair. He seems to be gliding through a tunnel with lots of lights as a voiceover explains what's going on. (It's not unlike the Star Tours simulator ride at Disney. Synergy!) Read more...More about Movies, Comic Con, Chris Hemsworth, Marvel Cinematic Universe, and Thor Ragnarok view more…
Source: Mashable

7/22/2017 - What's up with the 'Justice League' post-trailer cliffhanger? Is that ... Superman?
The Justice League Comic-Con trailer makes a big deal out of uniting the DC superheroes. But it doesn't take a Batman-level intellect to figure out that one's still missing. Superman's nowhere to be seen in the latest Justice League footage reel – and since Henry Cavill was also MIA at the Warner Bros. Hall H panel, no one got a chance to ask him about it. But that latest trailer may have given us a little clue as to how the Man of Steel will figure into all of this. SEE ALSO: Watch Gal Gadot's thunderous Hall H return at Comic-Con At the very end of the video, Jeremy Irons' Alfred addresses an unseen figure. "He said you'd come. Now let's hope you're not too late." That line is prefaced by Alfred noticing that his whiskey glass is starting to shake, Jurassic Park-style. Whoever or whatever it is, it's creating a lot of commotion. Read more...More about Movies, Comic Con, Justice League, Superman, and Entertainment view more…
Source: Mashable

7/22/2017 - Barb crashed the 'Stranger Things' panel at Comic-Con and it was magical
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Source: Mashable

7/21/2017 - 3D Printing News Sliced: Virginia Commonwealth University, Microsoft, Renishaw, Olaf Diegel
In this edition of digestible 3D printing news, we feature: Virginia Commonwealth University, Staffordshire Precision Engineering, Eclipse AM, Renishaw, Olaf Diegel, Microsoft, and Shawn Hunt. Senate bill to invest $20 million into additive manufacturing  A senate bill has outlined plans to invest $20 million into additive manufacturing. The Energy and Water Development and Related Agencies Appropriations […] view more…
Source: 3D Printing Industry

7/21/2017 - Are you up to the 2017 Purmundus challenge? Push the limits to win.
Since 2012, German rapid prototyping company cirp GmbH has held the annual purmundus challenge. Open to entries from across the globe, the competition invites designers and engineers to push the limits of 3D printing. Fusion – 3D printing intelligently combined This year’s brief is “Fusion – 3D printing intelligently combined”. An excerpt from the full tender […] view more…
Source: 3D Printing Industry

7/21/2017 - Is Facebook 3D printing a modular smartphone?
A recent patent suggests Facebook is developing a modular smartphone with 3D printing. The patent refers to a ‘modular electromechanical device’ which could have many different forms with components slotting into a 3D printed frame. The patent was filed by Facebook’s Building 8 group. Building 8 is concerned with developing hardware products at scale and […] view more…
Source: 3D Printing Industry

7/21/2017 - Robots bridge the gap in 3D printed construction at Tongji University
As one of the most impressive feats of civil engineering, bridges have become the ultimate goal of a number of projects in architectural 3D printing. Last year, the 3D printing industry saw the construction of a reinforced concrete bridge made by the Institute for Advanced Architecture of Catalonia (IaaC). This year, TU Eindhoven have also risen […] view more…
Source: 3D Printing Industry

7/21/2017 - 7 Design Students with Crazy-Good Online Portfolios
Okay, we admit it: These 7 design students have each built a graphic design portfolio that makes us a tad bit green with envy. What about you? The post 7 Design Students with Crazy-Good Online Portfolios appeared first on HOW Design. view more…
Source: How Design

7/21/2017 - The future is bright for 3D Printing Industry
3D Printing Industry has a new look, and some new features. Since we began reporting in 2012 our site has gone through a number of changes, but one thing has always stayed the same – a focus on bringing you the latest news. This year we’ve hosted the 3D Printing Industry Awards, bringing together leaders […] view more…
Source: 3D Printing Industry

7/21/2017 - Free Font of the Week: CARIOCA
Welcome to Free Font of the Week, where we showcase our favorite free font finds! This week's free font is CARIOCA by Yai Salinas & Tano Veron. The post Free Font of the Week: CARIOCA appeared first on HOW Design. view more…
Source: How Design

7/19/2017 - 3 Degrees of Inspiration: Stuart Geddes, James Langdon & Gavin Wade
In the latest installment of Three Degrees of Inspiration, explore work by Stuart Geddes, James Langdon & Gavin Wade. The post 3 Degrees of Inspiration: Stuart Geddes, James Langdon & Gavin Wade appeared first on HOW Design. view more…
Source: How Design

7/19/2017 - Illustrators Go ‘Head-to-Head’ for Game of Thrones
Inspired by HBO's Game of Thrones, designers around the world illustrated 30 characters from the series in their own style. Vote for your favorite character The post Illustrators Go ‘Head-to-Head’ for Game of Thrones appeared first on HOW Design. view more…
Source: How Design

7/18/2017 - 3 Essential Tips for Effective Communication
Discover 3 things we learned at HOW Design Live on effective communication. The post 3 Essential Tips for Effective Communication appeared first on HOW Design. view more…
Source: How Design

7/9/2017 - The KLM Care Tag: A Connected Device
There are city guides on Google, and then there is this. The KLM Care Tag. It’s a smart audio luggage tag that now automatically provides tourists with GPS activated voice assistance and guidance across Amsterdam. It’s somewhat seamless no matter if you’re walking or cycling through the city, offering up the perfect location based tip [...] Related posts: Syrmo: Welcome To Connected Skateboarding L’Oréal Connected UV Skin Patch Sensors Introducing Jarvis AI by Mark Zuckerberg view more…
Source: Digital Buzz

6/26/2017 - Royal Caribbean: Scuba Snapchat Spectacles
Royal Caribbean has launched a scuba/snorkelling mask with built-in Snapchat Spectacles so that holiday makers can get social under the water too. Called “SeaSeekers” the Goggles will be available for customers on select Royal Caribbean cruises around the world, as part of its #SeekDeeper campaign. Royal Caribbean says the goal is to receive a patent [...] Related posts: Introducing Snapchat Spectacles: Smart Glasses McDonald’s Australia Snapchat Filter Series See Facebook’s New ‘Snapchat’ Filters view more…
Source: Digital Buzz

6/17/2017 - Microsoft Mixer: Interactive Fireworks Show
Check out the entire experience and go behind-the-scenes in Mixer's First-Ever Two-Way Hyper-Interactive Fireworks Show. #mixer #mixerworks pic.twitter.com/8Wjx7LN80p — Mixer (@WatchMixer) June 9, 2017 Meet Microsoft’s “Twitch” Competitor. Called Mixer. In a very cool live stunt to introduce its “Mixer” game streaming platform, Microsoft put on a fireworks display that viewers could control themselves, with [...] Related posts: Intel Drone 100: The Future of Fireworks Introducing The Microsoft Surface Studio Microsoft Xbox: The Survival Billboard view more…
Source: Digital Buzz

6/8/2017 - McDonald’s Snaplications: 10s Job Applications
McDonald’s continues to be a fast-growing business and needs to recruit a lot of young people every year, and with their target young worker becoming harder and harder to engage, McDonald’s tuned Snapchat into their biggest recruitment channel, and made applying for a job a snap! With applicants activating a Snapchat lens from highly targeted [...] Related posts: McDonald’s Australia Snapchat Filter Series Introducing Snapchat Spectacles: Smart Glasses See Facebook’s New ‘Snapchat’ Filters view more…
Source: Digital Buzz

6/3/2017 - The NRL’s Real-Time “Instabilia” Campaign
The NRL’s Instabilia campaign was a real-time in-game activation creating one-of-a-kind State of Origin memorabilia items instantly as those special moments happen on the field, packaged as promotional ads on Facebook, Twitter and Instagram and then immediately placed on eBay for auction for the games biggest fans. Designed to turn traditional memorabilia (you know, the [...] Related posts: NRL Makes ‘Instabilia’ Real-Time Memorabilia Dove “Real Beauty Beats” Campaign The Void: Real-World VR Gaming Spaces view more…
Source: Digital Buzz

12/6/2016 - Invoca Taps Into IBM Watson
Invoca puts AI at the heart of its voice marketing strategy view more…
Source: Direct Marketing News

12/5/2016 - Amazon Is Opening a Grocery Store with No Checkout Lines
Amazon continues its expansion into retail with a grocery store that minimizes purchase friction. view more…
Source: Direct Marketing News

12/5/2016 - Growing Social Media Ad Spend Bad News for Newspapers
New predictions suggest social media and online video may present a threat to both print and digital newspaper offerings view more…
Source: Direct Marketing News

12/5/2016 - The MarTech Bubble Burst
Has the martech industry reached its tipping point? view more…
Source: Direct Marketing News

12/4/2016 - 4 Practical Steps to Align Email Marketing with the IoT
Email is a tested, reliable marketing channel. And it can be made to work with the Internet of Things view more…
Source: Direct Marketing News

2/10/2015 - Avoiding A Retweet Binge
By Rachael Wolensky Have you ever noticed when people you follow on Twitter go on a retweet binge? It can be annoying to seea business or individual’s interests taking over your news feed while you’re scrolling through Twitter. What if … Read the rest view more…
Source: Interactive Media

9/18/2014 - Insights on Switching, Centering, and Gestures for Touchscreens :: UXmatters
By Steven Hoober Published: September 2, 2014 “Touch devices are still fairly new. We’re still developing patterns for interactions and are just now beginning to understand how users understand and employ their touchscreen devices.” While I’ve discovered many things in … Read the rest view more…
Source: Interactive Media

7/21/2014 - Riding the Juggernaut That Left Print Behind – NYTimes.com
David Carr of the New York Times describes his struggle to keep up with reading printed publications in the era of instant news and information: Even if you aren’t one of those people worried about media consolidation — there are … Read the rest view more…
Source: Interactive Media

7/11/2014 - Email Design Reference and Resources
A portion of the CSS reset code used in the templates. by Phillip Simon, @quicmdirector Did you know that the email service MailChimp provides free tutorials and resources for creating HTML email messages? While some of the tutorials are about … Read the rest view more…
Source: Interactive Media

7/10/2014 - Coping with Shifts in Interactive Media Technology
Program Director Phillip Simon discusses adapting to change. Interactive Media Masters Program Director Phillip Simon analyzes how adaptable, inquisitive students can survive and stay engaged in the constantly shifting technology landscape, even a decade from now. This article is adapted … Read the rest view more…
Source: Interactive Media